MEET THE DESIGNER

ISABELLE TREUILLE IS THE FRESH FACE BEHIND ISA FOXX


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A NEW BREED OF FINE JEWELRY


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When did your love of jewelry begin?

For as long as I can remember I've loved gold. Something about it's shine, texture and significance as something that gets passed down from generation to generation. To me, gold carries on the spirit  and energy of each owner from one person to another.

The necklaces that my mother is wearing in this picture might have started it all. I used to love to play with them and jingle them against one another. At that age I could have been sitting on her lap doing nothing else for hours. So those two necklaces probably started all of this.

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Can you describe your actual design process?

After the conceptualization of a new piece of jewelry I dive straight into 3D design, which is known as CAD.

Nearly all jewelry is made on CAD these days but I'm the only designer who actually makes her own 3D renders. Everyone else outsources this part of the process to a CAD technician.

I could never do that - I feel that when you ask someone else to create your piece in 3D a part of that piece's original intent is lost.

Not to mention I love having the control over each aspect of production and it makes creating custom work especially easy and fun! 

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What are some of your other favorite things not including jewelry?

ANIMALS Growing up I loved animals so much that wanted to be a veteranarian (I studied luxury goods and marketing instead so that didn't happen!) I've also got a pomeranian named Chia who joined my family in May 2019. (Yes, that's my Chia at 9 weeks old wearing my customizable choker!)

CEREAL Seriously, it might sound like a weird favorite but any and every cereal has a place in my heart. Especially Honey Nut Cheerios, Cinnamon Toast Crunch and Puffins! (If you ever want to make my day, take me to one of those cereal cafes like Kellogs in NYC or Cerela Killer in London - of course, I've been to both multiple times.)

TRAVEL I think I just like getting away. New York City is my favorite place in the world but sometimes it can be overwhelming after too long. I love jumping on a plane and flying far far away.

SHOP ISA'S FAVORITES BELOW